Member's Mark Infant Formula vs. Enfamil Infant Formula with Iron

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Brandefy Review

Our research found: *All infant formula is regulated by the FDA, however, Store Brand Formula isn't like other store brand products, such as ketchup or canned peaches. Even though Store Brand Formula costs up to half the price, it has to be equal to the name-brand in terms of nutritional quality, quantity and safety because it is considered a sole source of nutrition.* Enfamil's packaging was not appealing to testers with its wasteful and unnecessary aluminum bag inside that held the scoop. The store brand has much simpler packaging that is easier to open. Testers preferred the smell of Enfamil but liked the store brand taste better for its creamier texture. Even though the name brand appeared to dissolve faster, testers liked that the store brand didn't settle at the bottom. All agreed that they would switch to save!

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