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*Both Huda Beauty and Iconic Beauty are cruelty-free. Makeup Maven, Kayla, found Huda Beauty Desert Dusk for $65 and Iconic Beauty for $18. Kayla says: Both have 18 eyeshadows and come in a similar cardboard palette with a magnetic closure and a nice mirror. Huda’s mattes are hard-pressed therefore it will take some finesse with blending. Iconic Beauty’s matte shadows are much softer, therefore, they are easier to work with when blending, but due to this, the shadows will have some minor fall out / kickback. This isn’t a deal-breaker for me. Both palettes are very pigmented, I didn’t get any patchiness from either palette. Side-by-side the palettes look almost identical. A few shades in the Huda palette appear to be a bit darker (Amethyst, OUD, Musk, Cosmo & Blazing). While swatching there were a few shades that were noticeably different. Chinatown in IB palette is much lighter compared to its counterpart OUD. Perishing Square in IB is much pinker than its counterpart Eden. Huda’s shimmer shades are more foiled compared to Iconic Beauty's. Despite this IB, did do a great job duping the reflects in every shade offered in the Huda palette. There are slight differences when swatching them side-by-side but in the end, you get a very similar look from both palettes. Turkish Delight, Cashmere, and Cosmo are fantastically duped from the Huda in the IB palette. While Cosmo & Fashion District look different in the pans, I think they are the exact same shade once applied. It is recommended to use a glitter glue for these shades as they are pressed glitters. Iconic Beauty actually has more glitter in this shade compared to Huda, it’s not as sheer. Twilight is my favorite shade in the Huda Desert Dusk palette and I really loved the counterpart shade Angel in Iconic Beauty as well despite being a bit lighter than Twilight. Despite these small differences, I think this palette is a great alternative you can get extremely similar looks. Using both palettes on each eye you can’t really tell much of a difference. Definitely give Iconic Beauty Downtown try! I don't think you’ll be disappointed.
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