Not the same: Equate Wrinkle Repair vs Neutrogena
Here's our high-level break down from our comparison of Equate Beauty Wrinkle Repair Moisturizer and Neutrogena Rapid Wrinkle Repair moisturizer:
Ingredients: NOT THE SAME (Active ingredients are the same but Equate uses a less efficient form of Retinol.)
Smell: Very similar but not the same
Feel: Equate is slightly gritty after drying, but both left skin soft
Packaging: Extremely similar
So these products are extremely similar, but not manufactured by the same company. The reason we gave the equate version a "no-go" is because it contains Retinyl Palmitate instead of Retinol, and we've found research on Livestrong.com saying the Retinyl Palmitate is 20% less potent than Retinol and more difficult to absorb. If your skin is sensitive to the Retinol, than the Neutrogena version may actually be better for you as it should be less harsh. However, it is unlikely to have the same wrinkle fighting effects as something with Retinol. We also detected a slight difference in smell but the material difference in ingredients made us stick with the name brand.
Note: we're independent reviewers and do not receive any compensation for our reviews. Comment with other products you'd like us to look into.